I was watching the Florida Marlins play the Mets on TV, when the game was interrupted by a rain delay. The channel broadcasting the event filled the open airtime with a poker competition until the Marlins and Mets resumed play. I found it entertaining how a good poker player’s dead-pan expression was such an asset to beating opponents.
In contrast, as a chiropractic speaker, a dead-pan expression can seriously weaken the impact of an otherwise good presentation. Your face communicates your attitude, emotions and passion. Therefore, careful attention to your facial expressions is a must for improving your chiropractic talks and leading audiences to a healthier lifestyle.
One of the more common mistakes is when a D.C. share’s an upbeat, exciting and enlightening story about chiropractic, but his or her facial expressions are too serious or even emotionless. To strengthen your message, be sure that your facial expressions match the tone of your content/stories. For example, when telling a positive story, smile and use enthusiastic facial expressions! And when telling a serious story let your face illustrate you sincerity and empathy.
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